Description
Strategy: Seeking and Securing Competitive Advantage serves as a comprehensive guide for managers navigating today’s highly competitive global markets. The book moves beyond theoretical concepts to demonstrate how strategic planning can be a lean, efficient, and productive process rather than a bureaucratic one.
- Key Themes: It focuses on the critical decisions that determine a firm’s success, specifically how to identify and secure a sustainable competitive advantage.
- Expert Contributors: The volume brings together the best thinking from field leaders, including Michael Porter (known for his “Five Forces” and “Generic Strategies”), Kenichi Ohmae, Steven Wheelwright, and C.K. Prahalad.
- Practical Application: By analyzing various industries and competitive scenarios, the authors show managers how to perform different activities from rivals or similar activities in more effective ways to outpace competition.
Reviews
There are no reviews yet.