Description
Cases in Competitive Strategy is designed to bridge the gap between strategic theory and business practice. While Porter’s earlier work established the conceptual tools for analyzing industries, this volume presents the “strategist’s view” of iconic corporations like General Electric and Kodak.
The book is structured to build cumulative knowledge, moving from basic industry analysis to complex strategic decision-making. Key areas of focus include:
- Analytical Techniques: Exploring how firms can recognize and act on “market signals” from competitors.
- Strategic Choices: Examining how companies handle high-stakes moves like capacity expansion, vertical integration, and divestment.
- Industry Settings: Analyzing diverse environments, from fragmented and emerging markets to mature and declining industries.
Ultimately, the book demonstrates that a firm can actively shape the rules of competition in its favor by using sophisticated analysis to predict rival behavior and identify the underlying factors of success or failure.
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